Sony and Microsoft should stop creating hardware, says UKIE chairman

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Sony would see better results if they stopped creating hardware and began developing mobile games, according to Andy Payne of the trade association for UK Interactive Entertainment.

During a roundtable discussion at the Develop in Liverpool conference, the UKIE chairman said it would “be a massive relief” to Sony and Microsoft if they decided to develop content-only products.

“Imagine any Mario or Zelda property being on the iPhone or an Android phone. They’d get £10 or £15 for it, because people would want to pay to have it on their phone. They would. And that would be amazing. And Sony’s content is amazing. I mean, Uncharted… it’s just brilliant!

He added: “I’m not knocking those guys, because they really do make fantastic games. And when we kind of get that bit over, wouldn’t it be refreshing to have Nintendo really making stuff for the iPhone, Android, and all the other stuff that’s around?”

Payne’s comments were backed by RebelPlay creative director Phil Gaskell. However, it seems as though Sony will be going ahead with plans for a next-generation PlayStation.


Readers Comments (3)

  1. The majority of handheld “casual” gamers would undoubtedly like the influx of popular properties on smaller devices, but the “core” gaming population demands top of the line, resource/wallet-draining products that are sure to deliver the fullest capabilities of what interactive entertainment can provide in this day and age. iPhones/Androids are anything but that. They’re phones. That’s why Sony/MS develop their own dedicated mobile gaming platforms.

  2. Hero is right
    UKIE chairman is obviously not a consumer of any of these products, and he dosent realise how unsucsesul angry bird would be as a ps3 game or uncharted as a mobile phone game

  3. What Hero said. I can’t believe the UKIE chairman is actually so stupid.

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