Sony set to offer multiple price points for Vita titles

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Sony will be looking to offer a number of different price points for PlayStation Vita titles, according to SCEE boss Jim Ryan.

During a PlayStation event in London last week, Ryan told GameIndustry.biz that “it would be safe to assume we will take a more tailored approach than perhaps we’ve done in the past” due to the ever-growing threat of cheap mobile games, also admitting that it would be “foolish and naïve to ignore what’s happening” in the world of smartphones.

“It’s our challenge to ensure that the gaming experience that we provide is closer to that TV console experience than it is to your 69p thing that you’ve downloaded on your iPhone,” he added.

“If we do that and we provide great value to the consumer on games like Uncharted, I think the possibility to sustain historic console type price points is there.”

No word as to which first-party titles will differ in price from others, though it’s thought that Namco Bandai’s Ridge Racer title for Vita will come at a lower price due to its lack of planned content at launch – just three tracks and five cars.